World Economic Forum

Global Competitiveness + Risks Report

The World Economic Forum, a global thought leader, came to RF Studio53 to help disseminate its research and messaging to policymakers and the public, specifically focusing on its flagship reports – the Global Competitiveness Report and the Global Risks Report. We developed two data-driven graphic films to help succinctly distill information from these reports to a public audience.

Approach

Beginning with pre-publication versions of the multi-hundred page reports and bullet-point outlines from our client, RF Studio53 synthesized the key messages and narratives into digestible scripts. From there, we developed an original visual language for each report and a storyboard to bring the data and narrative content to life visually.

Use

The animations serve as a marketing vehicle for the research reports and are displayed on the WEF website and at the organization’s prestigious conferences.

Let’s work together.

Our team is ready to start the conversation.

Join our team.

Interested in working at RF Studio53? We would love to meet you.

Send your resume to Aiden@RuderFinn.com